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    Jessica Shaw

    As Raintree's Creative Content Manager, I enjoy both creative and technical writing. Some of my passions include art, anthropology, music, cooking and traveling to new places. I hope you enjoy this article, please feel free to comment and share!

    Small Practice Series Pt 1: How To Leverage Social Media

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    Jessica Shaw

    A strong digital marketing strategy sets you up for success as it allows you to attract new patients, maintain clinical satisfaction and stay on top of current healthcare trends such as new patient standards or upcoming technologies.  In fact, 68% of U.S. healthcare marketers are placing an emphasis on social media marketing as more patients are eager for the convenience of online engagement and accessibility. From regularly maintaining your website or improving your SEO (search engine optimization), following these social media best practices and keeping a fresh perspective will help you gain more exposure as well as effectively grow your small business.

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    World Suicide Prevention Day 2021

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    Jessica Shaw

    In addition to an already challenging year, 2021 has been especially hard for the Raintree family due to the sudden loss of our founder and leader, Richard Welty, who committed suicide on July 21st. Despite the nature of his passing not being common knowledge, we have decided to share this publicly, in an effort to gain much needed awareness for behavioral and mental health initiatives as well as bring attention to the issues of gun violence. 

    September 10th is World Suicide Prevention Day (WSPD) and while we encourage you to watch our educational podcast from 2020, now more than ever we want to highlight the importance of not only being informed but also being proactive in silencing the negative stigmas surrounding anxiety, depression, post traumatic stress disorder (PTSD) and any other mental illnesses. 

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    Pain Awareness Month

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    Jessica Shaw

    September is Pain Awareness Month, a time to advocate about issues related to chronic pain as well as offer support to all the millions who are affected by common conditions like arthritis, shingles, sclerosis, fibromyalgia and more. Click here to explore some more fast facts regarding chronic pain as well as be sure to check out some of our customers’ tips and tricks on how to manage everyday pain. 

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    Client Testimonial - Hernried Center

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    Jessica Shaw

    The Obesity Treatment Center or Hernried Center For Medical Weight Loss offers a variety of bariatric services but is most commonly known for its “Keep It Off” program that promotes the benefits of eating keto-based foods and working out regularly. With a two-prong approach, they balance in person visits with online education - through an app that helps enhance patient experiences and boost clinical outcomes. You can explore some of their customers’ success stories here

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    National Parents Day - Parenting During and Post Pandemic

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    Jessica Shaw

    While healthcare professionals and community workers have been identified as today’s new heroes, parents have also gained special recognition for their well deserved resilience in balancing their professional lives with the unprecedented demands of homeschooling their children, caring for their households and so much more. Even before these challenges, parenting was already a full time job but now that society has turned upside down, parents all around the world have justified the cause for why National Parents Day (July 25th) is extremely important to remember.

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    How Physical Therapy/Exercise Improves Mental Health

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    Jessica Shaw

    Whether you are dealing with an injury or chronic pain, seeking out physical therapy can improve your mental health as well as your physical strength. A physical therapist not only provides you prescribed exercises that improve function but they also act as a source of encouragement and emotional support. 

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