Awareness and Healthcare News

New Year, New Rules Pt.1: Medicare Changes for 2022

In June of 2021, Centers for Medicare & Medicaid Services (CMS) proposed a new physician payment rule that focuses on improving healthcare equity and increasing patient accessibility. With this rule being finalized in November of last year, its changes are now in effect and will

Will Telehealth Continue Shaping the “New Normal”?

Like many other industries, healthcare took an unexpected turn during the height of the COVID pandemic, pushing providers to adapt quickly to the rapid adoption of telehealth. However, now that the new normal is starting to emerge, many healthcare organizations wonder if the emphasis on

Powering Healthcare: Predictive AI and Microgrids

In recent years, the healthcare industry has seen explosive growth in the use of artificial intelligence (AI) and it doesn’t seem this trend shows signs of slowing down any time soon. In fact, recent market analysis predicts a compound annual growth rate (CAGR) of 46.2%

Therapy Marketing Tips Part 2: Email Campaigns

In part one of this #rtblogseries, we discussed how to get started with blogging for your therapy practice. Today, we’re walking you through the ins-and-outs of email marketing, so that you can drive engagement with both current and potential patients! Continue reading to learn more. 

Therapy Marketing Tips Part 1: Blogging and More

You don’t have to be a marketing expert to enhance patient engagement and attract new leads. Appealing to your audience is easier than you think, especially if you are adequately equipped to develop buyer personas and implement a targeting strategy that aims to touch every

How to Prevent Therapist Burnout

With our consistent, tedious push towards the new normal, it isn’t a surprise that physical therapists and other healthcare professionals are reporting increased feelings of stress. Not only are practices experiencing an influx of appointments (both in person and via telehealth), but offices are having

Get Ready for Flu Season

With the pandemic still looming as we approach the fall season, it is important to remember safety precautions when it comes to both COVID and the Flu as well as how each differs from one another. Keep reading to stay up to date on which

What Are the Four Therapy Specialties?

People of all ages with a wide range of health conditions need care from an expert therapist, but finding the right provider can sometimes be confusing. Although therapies may share some naming conventions or have similar end goals, there are four primary therapy specialties that

Physical Therapy Day of Service (PTDOS)

While many people recognize the integral role doctors play in the healing and recovery of patients, physical therapists are just as important in helping patients who are injured, have had surgery or need to restore everyday functionality. That’s why each year, the Physical Therapy Day

October is Breast Cancer Awareness Month

We’ve all seen the little pink ribbons that pop up every October to remind us that breast cancer continues to harm women around the world, but honoring breast cancer awareness month is so much more than that. One of the best ways to raise awareness