Heartspring, formerly known as the Institute of Logopedics, was founded in 1934 and has been leading innovation in the field of special needs services for children ever since. In fact, their two objectives to help their patients grow and build a life with more independence has remained constant throughout the years.
Remember the days when all you needed to grow your small practice was a healthcare provider or two, an office administrator and some comfy waiting room chairs? Well - today's market dictates what you'll need if you want to see operational growth as well as differentiate yourself from competitors. First on the list? A configurable system for your EMR/EHR (electronic medical/health records) that includes features such as patient self-scheduling, interactive reporting, interoperable billing and specialty specific documentation.
A strong digital marketing strategy sets you up for success as it allows you to attract new patients, maintain clinical satisfaction and stay on top of current healthcare trends such as new patient standards or upcoming technologies. In fact, 68% of U.S. healthcare marketers are placing an emphasis on social media marketing as more patients are eager for the convenience of online engagement and accessibility. From regularly maintaining your website or improving your SEO (search engine optimization), following these social media best practices and keeping a fresh perspective will help you gain more exposure as well as effectively grow your small business.
Every healthcare organization should leverage technology-enabled solutions in order to effectively handle the unique complexities of day-to-day clinical tasks as well as maximize security, promote engagement and optimize efficiencies. Designed to run independently without input from other systems, stand-alone software solutions are beginning to influence both the technology and healthcare industry, since they are able to perform interoperable tasks such as telehealth, data analysis, revenue cycle management (RCM) as well as billing.
No one could have predicted that a global pandemic would upend life as we knew it in 2020. Without question, we've made significant progress in understanding, treating and implementing countermeasures to address COVID-19 as well as evolving how we approach healthcare indefinitely. As of this month, CDC estimates that half of the U.S. population has been fully vaccinated against COVID-19, with most being aged 65 or older.
Still, one question is especially prominent: where are we now and when will this end? While the answer is unprecedented, we can expect healthcare to continue evolving with tools like telehealth and remote patient monitoring. Click here to read more about how COVID has redefined engagement.
Every healthcare provider knows that the reimbursement process is often lengthy and that there are significant areas for potential loss due to inaccurate filing, premature charge capture or inefficient claims denial management. To counter these challenges, practicing important revenue cycle management (RCM) strategies is essential - click here to learn more about healthcare billing tactics. With an effective approach, you can easily manage all or parts of your billing, beginning with scheduling the initial appointment and concluding with the balance being fully paid.
Quality healthcare is generally high on everyone's priority list, but patients may need to engage with multiple clinicians, including a primary care provider and several specialists. If providers don't proactively share information and coordinate treatments, individuals may not receive the proper care they need - leading to diminished outcomes or poor patient experiences. However, your practice can implement proven solutions that support a collaborative care approach.
While front desk staff and office managers work to ensure that operations run smoothly, the team of therapists, clinicians or doctors at any practice is meant to help optimize the delivery of care as well as gain more clinical efficiencies. In order to do this, providers should implement software solutions that empower seamless collaboration, enable high level automation in addition to enhance engagement, reporting, billing and more. That's why understanding typical processes, identifying bottlenecks and clarifying key features to seek in operational support solutions is critical for any practice looking to implement or upgrade its technology. Click here to learn more about how to effectively switch software.
Your website is one of the most powerful assets in your marketing toolkit, but only if you optimize it effectively. Simply hosting a few informational pages is not enough to build a strong online presence that generates web traffic and helps your physical therapy practice grow. Instead, you need to pursue effective search engine optimization (SEO) to ensure that search engines like Google, Bing and Yahoo! are able to find your site and make it easily visible to prospective patients.
Many healthcare practices recognize the value of delivering quality experiences that make individuals feel appreciated, valued and empowered as partners in clinical decision-making. Gathering insight on the patient experience is critical to meet these goals and the Net Promoter Score (NPS) is a key metric that every healthcare organization can use. By adding NPS to surveys, you can easily evaluate patient satisfaction and put your findings into action by adapting your operations and obtaining more efficient clinical processes.